company: our first funding announcement!


popexpert, the live video expert marketplace that inspires and enables lifelong learning, secures $2 million from investors including Learn Capital, Jeff Skoll and Ken Howery

 popexpert makes it easy for people to discover, hire and meet talented experts over live one-to-one video sessions online

San Francisco, Calif. – May 21, 2013 – popexpert, inc. today announced it has raised $2 million in initial funding led by Learn Capital and including Jeff Skoll’s Capricorn Investment Group and Ken Howery.

The funding will allow popexpert to further develop its marketplace that inspires and enables lifelong learning. Experts are available in a number of categories including meditation, nutrition, relationships, productivity, career mentoring, language and music.

“We believe learning from a talented expert should be as easy as booking time in your calendar and meeting online, and with popexpert that is now possible,” said Ingrid Sanders, founder and CEO of popexpert. “No matter how busy life gets, with popexpert we’ve created a unique, live, one-to-one video platform that makes it easy to continue learning in ways that lead to greater fulfillment, especially as the digital world becomes more a part of our daily lives.”

popexpert is currently available through private invitation and already has over 1,000 experts who have set up profiles across 10 categories that help you get better at life, work and play. Invitees can review these profiles and meet with experts for live, one-to-one video sessions using integrated payments, scheduling and video technology.

“Harnessing the Internet to accelerate learning is becoming increasingly common, but it remains challenging to locate world-class expertise for highly personalized one-to-one sessions,” said Rob Hutter from Learn Capital.  “By focusing on this problem and providing a compelling experience for consumers and expert providers, popexpert is well positioned to make a meaningful difference in a brand new marketplace category.”

Studies show that one-to-one learning is vastly superior to any other method.[1]

“The industry is ripe for transformation. The offline expert market opportunity is huge and is moving online due to the growing use of tablets, smart phones and computers with integrated cameras that make live one-to-one video sessions incredibly easy,” said Ken Howery, Chairman of popexpert. “The timing is right for this business, and this is the team to do it.”

The team at popexpert is grateful for the support of our investors including Learn Capital; Capricorn Investment Group and Jeff Skoll, first president of eBay; Ken Howery, PayPal co-founder; Expansion Venture Capital; Mike Walsh of Structure Capital; David Tisch, TechStars NYC and BoxGroup co-founder; Noah and Jonah Goodhart, Moat and WGI Group co-founders; Sachin Duggal Nivio and Shoto co-founder; Miki and Radha Agrawal of MRS Ventures; Mark Ein, Venturehouse Group founder; Justin Dangel, Consumer United co-founder; Jeremy Hinman, MongoMusic founder; Jonathan Segal, Director of independent film Norman; and Michael Chasen, Blackboard co-founder.

Visit to learn more and request an invitation.

About popexpert inspires and enables lifelong learning by making it as easy as booking a meeting in your calendar to learn something new from a talented expert over a live, one-to-one video session. We bring together talented people who have dedicated their time to developing expertise in meditation, nutrition, relationships, productivity, career, language, music, style and more to help you get better at life, work and play. popexpert is headquartered in San Francisco. For more information, visit:

Media Contact:

Ingrid Sanders | Founder & CEO, popexpert | (415) 480-4767 |

[1] Benjamin Bloom: average student tops 2% with tutoring


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